Linktree vs Shorby
Linktree is the mainstream, beginner-friendly link hub, while Shorby leans toward marketers with retargeting pixels, messenger-first pages and dynamic content feeds. They serve overlapping needs but with different priorities. The gap shows up most in pricing model and who each is really built for.
Quick answer
Pick Linktree if you want a free, simple, widely recognized link page; pick Shorby if you're a marketer who wants retargeting pixels, messenger-focused pages and smart feeds and don't mind a subscription. Shorby is the marketer's tool, Linktree the everyday default. Since neither is built to check customers out natively, OneSol is a free all-in-one alternative that sells and gets paid from one link while keeping 100% of sales.
Linktree vs Shorby at a glance
| Feature | Linktree | Shorby |
|---|---|---|
| Free plan | Yes | Trial only |
| Sell digital products | Paid plans | Link out |
| Fee/cut on sales | Varies by plan | No native sales |
| Payments to your own account | Via integrations | Via links |
| Retargeting pixels | Limited | Yes |
| Messenger links | Basic | Strong |
| Email capture | Paid plans | Yes |
| Ease of use | Very easy | Easy |
Competitor features and pricing can change — check their current plans before deciding.
1. Who Linktree suits
Linktree is the natural pick for creators who want a free, no-fuss page that everyone recognizes. It keeps setup minimal, with selling and richer tracking available on paid plans if you grow into them.
2. Who Shorby suits
Shorby is aimed at marketers and businesses who care about retargeting pixels, messenger-driven pages and dynamic feeds. Those features are its strength, but it's subscription-based rather than genuinely free, so it assumes you'll monetize the traffic elsewhere.
3. The cost that's easy to miss
Linktree's missable cost is that selling and email capture need a paid plan. Shorby's is that it's a paid tool focused on routing and retargeting — the actual selling happens on another platform, so it's one piece of a larger stack, not a checkout itself.
The verdict
Shorby serves marketers and Linktree serves everyone, but both stop short of taking payments themselves. OneSol closes that gap in one free link — sell, book and get paid straight into your own Stripe while keeping 100% of every sale.
FAQ
Is Shorby free like Linktree?
Linktree has a genuine free tier, while Shorby is subscription-based and typically offers a trial rather than an ongoing free plan. Check current pricing on each.
Which is better for running ads and retargeting?
Shorby is built with marketers in mind, offering retargeting pixels and messenger-focused pages that go beyond Linktree's simpler setup.
Can either take payments directly?
Neither is a native checkout — both point customers to other platforms to buy. For built-in payments, OneSol lets you sell from one free link with money going straight to your own Stripe and no cut taken.
Do I need a paid plan to sell?
With Linktree, selling features live on paid tiers, and Shorby routes sales to external tools. Either way, expect additional platforms or plans to complete a real checkout.